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WHO WE ARE

Economic Development Consulting for Communities, Businesses, and Developers

Our Story

Growth doesn't happen by chance. It happens through thoughtful planning, strong partnerships, and informed decision-making.


Strategic Market Solutions was founded to bridge the gap between public and private sector development. Our team understands the unique challenges facing municipalities, economic development organizations, developers, and businesses because we've worked on both sides of the development process.


Whether we're helping a city create a long-term economic development strategy or assisting a business with site selection and incentive negotiations, our goal is always the same: deliver practical solutions that create lasting economic impact.

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WHO WE SERVE
We proudly partner with clients across the public and private sectors.

Public Sector

We work alongside municipalities, economic development corporations, and community leaders to develop strategies that attract investment, strengthen local economies, and prepare communities for sustainable growth.

Private Sector

We help businesses, developers, and investors identify opportunities, navigate the development process, negotiate incentives, and move projects from concept to completion.

​​Why Strategic Market Solutions
Clients choose Strategic Market Solutions because we offer:


● Experience in both the public and private sectors
● Expertise in economic development and municipal planning
● Strategic guidance from project concept through implementation
● Strong relationships with government agencies and community stakeholders
● Customized solutions tailored to each client's goals
● A collaborative, hands-on approach throughout every stage of a project

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Our Core Values


Strategic Thinking
We develop thoughtful solutions that position communities and businesses for long-term success.


Collaboration
We believe the best outcomes are achieved through strong partnerships and open communication.


Integrity
We provide honest guidance, transparent communication, and trusted expertise.


Community Impact
Every recommendation we make is guided by the goal of creating stronger communities and sustainable economic growth.

Every community and every project is unique.


That's why we take a collaborative, hands-on approach to every engagement. We work closely with clients, elected officials, municipal staff, and community stakeholders to understand goals, identify opportunities, and develop practical strategies that produce
measurable results.


Our services are built around transparency, communication, and long-term partnerships.

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Meet The Team

Behind every successful project is a team committed to helping communities and businesses
grow with confidence. Our experience spans municipal planning, economic development,
redevelopment, and strategic consulting, allowing us to bring practical expertise to every
engagement.

Our People

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Natalie Ruiz, AICP, CEcD

  • LinkedIn

With over 30 years of experience in municipal planning and economic development, Natalie has worked with numerous municipalities on setting the foundation for smart growth and economic success through comprehensive planning and economic development master planning. She's created economic development policy and led economic development negotiations on behalf of municipalities, resulting in substantial positive impacts on property tax, sales tax, and quality of life for those communities. Additionally, Natalie has extensive experience priming land for development and repositioning property to its highest and best use. Natalie's experience has been extremely helpful to the private sector as she's navigated the development process for developers and resolved outstanding real estate entitlements.

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Aubrey Nettles

  • LinkedIn

This is Aubrey's bio. She is an incredible professional and brings depth of knowledge and experience to the table. You will love working with her!

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Kelly Templin, AICP

Kelly brings more than three decades of experience in urban planning, economic development, municipal management, and community development. He has served in senior leadership roles including Executive Director of the Texas A&M University System’s RELLIS Campus and City Manager for the City of College Station, where he guided significant growth, capital investment, and economic development initiatives. His experience also includes serving as a planning and development leader for cities in Texas, Alabama, and Ohio, as well as advising private-sector clients on site selection, development, zoning, and regulatory matters. Kelly has overseen major capital projects, developed comprehensive and strategic plans, streamlined development and permitting processes, and facilitated partnerships among government, business, and institutional stakeholders. He currently serves as an Associate Professor of Practice at Texas A&M University’s Bush School of Government & Public Service, where he teaches public policy and state and local government. A certified planner (AICP), Kelly brings a practical, strategic perspective to helping communities, businesses, and developers navigate complex growth and development opportunities.

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